About
Us.
Copper is a boutique B2B marketing agency that specializes in delivering global demand generation campaigns, brand activation programs, and customer engagement solutions.
We are thinkers and doers – an expert team of strategists, creatives, and technologists who love to tackle the toughest marketing challenges and find fresh ways to elevate our clients above the competition.
Founded
Delivered
Retention (YoY)
By Referral
Why
Copper.
Today’s business leaders need an agency partner who can help them bridge the gap between where they are and where they need to be. A partner with the expertise to successfully navigate unpredictable markets, drive increased ROI from stretched budgets, and take the burden off strained internal resources.
is your team.
We pride ourselves on being smart, nimble, and fun to work with.
As an extension of your team, we will work closely with you to uncover untapped marketing opportunities and deliver each project with an eye for standout design, focused communication, and measurable results.
then create.
We love to get creative, but only after making sure each idea is the right idea.
greater results.
We believe attention to detail matters, especially the details most others overlook.
learning.
Being an expert is a process not an achievement, and our process is driven by constant curiosity and a love for learning.
matters.
Your marketing is an expression of your brand. We’ll help you stay true to it by staying true to ours.
Our
services.
01.
Consultancy
- Customer journey mapping
- Market & industry research
- Competitor reviews
- Content strategies
- Go-to-market strategies
- Campaign strategies
- Partner marketing strategies
02.
Development
- Data-driven brand audits
- Audience and competitor analysis
- Brand essence and messaging frameworks
- Visual brand identities
- Internal and external brand activation
03.
Content Creation
- Visual brand identity, including logos, style guides, brand toolkits
- Omni-channel content and marketing toolkits, including emails, direct mail, social, digital advertising, videos, podcasts
- Corporate and campaign websites and website updates
- Thought leadership content, including blog articles, ebooks, whitepapers, infographics, webinars
04.
Generation
- Campaign strategy development
- Customer journey and persona mapping
- Account-based marketing
- Prospect and customer nurture programs
05.
& Advocacy
- Customer engagement campaigns
- Client advocacy programs
- Customer case studies, including written, social, and video formats
06.
Enablement
- Sales team pitch decks and playbooks
- Brand and campaign talk tracks
- Sales collateral
- Social selling kits
- Email templates
- Tradeshow support
07.
Engagement
- Internal campaign activation
- Employee surprise and delight programs
- Training and engagement support
- Onboarding and upskilling programs
Our
Senior Team.
LatestProjects.
Snap, tap & done campaignSAP Concur
Momentum for what’s next campaignSAP Concur
Innovate today for a new tomorrow campaignFesto Inc.
Brand Identity DevelopmentCanadian Public Accountability Board
Start-up brand development & activationTrajectory Development Partners
Let’s automate that campaignSAP Concur
One to Beat campaignSAP Concur
‘How do you spend your day?’ campaignSAP Concur
Annual Holiday ‘Thank You’ VideoSAP Concur
